Sport Marketing on Fortune Global 500 Web Sites

Larry Neale, Arno Scharl, Jamie Murphy

    Research output: Chapter in Book/Report/Conference proceedingChapter

    Original languageEnglish
    Title of host publicationSharing Best Practices in Sport Marketing
    Place of PublicationMorgantown, W. Va.
    PublisherFitness Information Technology
    Pages45-54
    Edition1
    ISBN (Print)1885693524
    Publication statusPublished - 2004

    Cite this

    Neale, L., Scharl, A., & Murphy, J. (2004). Sport Marketing on Fortune Global 500 Web Sites. In Sharing Best Practices in Sport Marketing (1 ed., pp. 45-54). Morgantown, W. Va.: Fitness Information Technology.