Sport Marketing on Fortune Global 500 Web Sites

Larry Neale, Arno Scharl, Jamie Murphy

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	Sharing Best Practices in Sport Marketing
Place of Publication	Morgantown, W. Va.
Publisher	Fitness Information Technology
Pages	45-54
Edition	1
ISBN (Print)	1885693524
Publication status	Published - 2004

Cite this

@inbook{448e076030034850a0a2830e93c05101,

title = "Sport Marketing on Fortune Global 500 Web Sites",

author = "Larry Neale and Arno Scharl and Jamie Murphy",

note = "Proceedings of conference held Nov. 13-15, 2003 at the Univ. of Florida",

year = "2004",

language = "English",

isbn = "1885693524",

pages = "45--54",

booktitle = "Sharing Best Practices in Sport Marketing",

publisher = "Fitness Information Technology",

edition = "1",

}

TY - CHAP

T1 - Sport Marketing on Fortune Global 500 Web Sites

AU - Neale, Larry

AU - Scharl, Arno

AU - Murphy, Jamie

N1 - Proceedings of conference held Nov. 13-15, 2003 at the Univ. of Florida

PY - 2004

Y1 - 2004

M3 - Chapter

SN - 1885693524

SP - 45

EP - 54

BT - Sharing Best Practices in Sport Marketing

PB - Fitness Information Technology

CY - Morgantown, W. Va.

ER -