Strategy-Based Service Business Development for Small and Medium Sized Enterprises

Ernst Kreuzer, Helmut Aschbacher

Research output: Chapter in Book/Report/Conference proceedingChapterResearch

LanguageEnglish
Title of host publicationExploring Services Science: Second International Conference, IESS 2011, Geneva, Switzerland, February 16-18, 2011, Revised Selected Papers (Lecture Notes in Business Information Processing)
EditorsMehdi Snene, Jolita Ralyté, Jean-Henry Morin
Place of PublicationBerlin, Heidelberg
PublisherSpringer
Pages173-188
Edition1
ISBN (Print)978-3-642-21547-6
StatusPublished - 2011

Fields of Expertise

  • Information, Communication & Computing

Treatment code (Nähere Zuordnung)

  • Basic - Fundamental (Grundlagenforschung)
  • Theoretical
  • Review

Cite this

Kreuzer, E., & Aschbacher, H. (2011). Strategy-Based Service Business Development for Small and Medium Sized Enterprises. In M. Snene, J. Ralyté, & J-H. Morin (Eds.), Exploring Services Science: Second International Conference, IESS 2011, Geneva, Switzerland, February 16-18, 2011, Revised Selected Papers (Lecture Notes in Business Information Processing) (1 ed., pp. 173-188). Berlin, Heidelberg: Springer.

Strategy-Based Service Business Development for Small and Medium Sized Enterprises. / Kreuzer, Ernst; Aschbacher, Helmut.

Exploring Services Science: Second International Conference, IESS 2011, Geneva, Switzerland, February 16-18, 2011, Revised Selected Papers (Lecture Notes in Business Information Processing). ed. / Mehdi Snene; Jolita Ralyté; Jean-Henry Morin. 1. ed. Berlin, Heidelberg : Springer, 2011. p. 173-188.

Research output: Chapter in Book/Report/Conference proceedingChapterResearch

Kreuzer, E & Aschbacher, H 2011, Strategy-Based Service Business Development for Small and Medium Sized Enterprises. in M Snene, J Ralyté & J-H Morin (eds), Exploring Services Science: Second International Conference, IESS 2011, Geneva, Switzerland, February 16-18, 2011, Revised Selected Papers (Lecture Notes in Business Information Processing). 1 edn, Springer, Berlin, Heidelberg, pp. 173-188.
Kreuzer E, Aschbacher H. Strategy-Based Service Business Development for Small and Medium Sized Enterprises. In Snene M, Ralyté J, Morin J-H, editors, Exploring Services Science: Second International Conference, IESS 2011, Geneva, Switzerland, February 16-18, 2011, Revised Selected Papers (Lecture Notes in Business Information Processing). 1 ed. Berlin, Heidelberg: Springer. 2011. p. 173-188.
Kreuzer, Ernst ; Aschbacher, Helmut. / Strategy-Based Service Business Development for Small and Medium Sized Enterprises. Exploring Services Science: Second International Conference, IESS 2011, Geneva, Switzerland, February 16-18, 2011, Revised Selected Papers (Lecture Notes in Business Information Processing). editor / Mehdi Snene ; Jolita Ralyté ; Jean-Henry Morin. 1. ed. Berlin, Heidelberg : Springer, 2011. pp. 173-188
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